Area Sales Manager

Location: Selangor
Job type: Permanent
Contact name: Presha Seeralan

Contact email:
Job ref: 33818
Published: 5 months ago
Startdate: 27 February 2024 - 27 February 2024


Job Title                               Area Sales Manager

Reports to                           Regional Sales Manager/ General Sales Manager


Objectives/Purpose of the role

To develop the company’s business in Central region, primarily on the General Construction sector. To maximize sales opportunities by promotion of the full product range. To develop and implement a marketing strategy that provides the best opportunity to optimize selling prices, margin and collections in full alignment with the Group Strategic Objectives.


Key Areas of Responsibility

•              Cover all major construction projects within Central Region of Malaysia and promote the full range of products to these projects

•              Achieve sales targets agreed upon with Management and open and develop new accounts.

•              Acquire full knowledge of the product portfolio and be able to present the whole range to customers / industry contacts / network.

•              Maintain a minimum number of active projects to help meet margins and profit objectives

•              Ensure offered packages / specifications are competitive in the market and financially viable for the Company, leverage appropriate pricing and trading terms in line with the  group policies.

•              Handle all client interface, ensuring good customer relationship, servicing and trouble-shooting as necessary

•              Responsible for collection of accounts, ensuring that targeted collection rates by the Company is achieved and assist in handling problem accounts.

•              Accomplish all required sales documentation, reports and complete customer orders / specifications.

•              Prepare sales forecasts and implement corresponding monitoring reports as needed, including project pipelines and Sales Action Plans

•              Awareness of competitors activities and identify relevant threats and opportunities.

•              Handle other tasks that may be assigned by the Area Sales Manager, RSM or GSM.


Key Working Relationships


•              Sales Managers, Specification and Marketing Team           

•              Management Team

•              Operations, Finance and Technical Departments, including other Units    


•              Key customers (applicators, contractors)

•              Consultants, architects and project owners

•              Relevant Government Bodies